Learn What Dentists Claim to Save Big on Their Taxes!

We’re back!  With another of our Specific Industry articles.  Today we’ll be talking to you dentists about their best money saving tax deductions.  So here goes.

Success in any kind of business really comes down to commitment.  One of the key things you have to commit to is keeping good records of taxable income and tax deductible expenses (money-in, money-out). Running a dental practice has a few little quirks that most other small business types, while available to anyone, dental practices seem to take advantage of the most.  Experience tells me this is the industry, and due to their need for cutting edge equipment. In this article, we will explore the key deductible expenses that dentists can leverage to their advantage.

I. “Normal” Business Expenses are Tax Deductions:

Money spent in the pursuit of more money.  That’s the general rule for claiming deductible expenses.  If you spend money on something that has a DIRECT influence over your ability to make money, it’s probably deductible.  A direct expense would be something like toner for the printer that prints invoices, or coffee to brew a strong cup so your employees are wired as soon as they come to work.  Indirect expenses exist on the fringes and some are deductions.  An indirect expense might be your car which you also drive for personal reasons, or travel to a seminar where you also stay an extra day to visit your brother. Some deduction, some not.  For a dentist, these may include:

Office and Occupancy Expenses:

  • Rent and CAM charges for the office.  If you own the building and are reporting as s Sole Proprietor you may be able to write off the mortgage interest, property taxes and Insurance.  If you report your practice income on an entity return (like an LLC or corporation) you should rent the premises to your entity from you personally.  This may open up tax planning opportunities.
  • If you have an off site storage facility to store practice items, this is deductible.
  • Utilities and maintenance costs for the office space.  This includes your internet access, disposal and sewage as well as gas and electric and telephone/fax lines.
  • Office supplies such as administrative materials, paper, toner and envelopes.  The bottled water service you may have is deductible as an office expense.

Staffing and Payroll Expenses:

  • Salaries and wages for all employees (including yourself if you are reporting as a corporation).  This includes all bonuses and “commissions” paid out.
  • Payroll taxes and benefits, including contributions to employee retirement plans and health insurance premiums.  I’ll discuss the various retirement plans available in a later post.

Professional Fees and Licenses:

  • Fees associated with renewing dental licenses.
  • Continuing education courses, seminars, and conferences attended by the dentist.
  • Professional association dues and subscriptions to industry publications.
  • Practice development costs (Mastermind groups, coaching, marketing programs).

Equipment and Technology:

  • Costs of dental equipment and instruments, such as dental chairs, X-ray machines, and imaging systems.  If you purchase or lease your equipment, make sure to give your tax person all documentation.  This industry tends to “lease” their equipment, but the lease is really a purchase and should be recorded as a purchase.  This allows you to depreciate the equipment and allows for different tax planning strategies.
  • Computer hardware and software used for patient records, billing, and other practice management tasks.

II. Medical and Laboratory Expenses:

You will have outsourced and in house items here.  All are tax deductible.  Some common expenses are:

  1. Dental Supplies and Materials:
    • Expenses related to dental implants, prosthetics, and restorative materials.
    • Costs of preventive materials like dental sealants and fluoride treatments.
    • Sterilization and infection control supplies.
    • If you are doing your fabs in house, that’s a 100% deductible item.
  2. Laboratory Fees:
    • Payments made to dental labs for the fabrication of prosthetic work, such as crowns and bridges.
    • Outsourced dental services, such as denture fabrication or orthodontic appliances.

III. Facility and Operation Expenses:

Maintaining a functional and well-equipped dental facility entails certain deductible expenses:

  1. Facility Maintenance and Repairs:
    • Costs associated with office build outs or repairs to the practice premises.  Be sure to properly distinguish between repairs and improvements.  Repairs are deductible in the current year.  If there was a major renovation (not repairs) this is depreciated over 39 years.
    • Upgrades to safety equipment and compliance with health and safety regulations.
  2. Leasehold Improvements:
    • Expenses related to improving the leased space, such as cabinetry and fixture installations.
    • Flooring and painting expenses to enhance the dental office’s aesthetics and functionality.  I would typically expense painting in the current year.
    • Even amongst improvements, you should categorize properly.  A new wood floor can be depreciated over 15 years while a remodeled bathroom will be depreciated over 39 years.
    • Although not a “tax deduction” in the usual way of thinking, improvements are depreciated over a statutory period so a kind of tax deduction.
  3. Insurance Premiums:
    • Deductions for malpractice insurance to protect against professional liability.
    • Business liability insurance coverage.
    • Property and equipment insurance premiums.
    • Disability premiums can be reported in a few ways.  If you claim it on your taxes, any disability you receive will be taxable income.  If you don’t deduct the premiums then no tax is due if you receive any payments.

IV. Marketing and Advertising Expenses:

Promoting your dental practice is essential for attracting new patients. Dan Kennedy (a well-known marketing guru) claims “the company who can spend the most to acquire a client, wins”. Dentists can claim tax deductions for various marketing and advertising expenses, including:

  1. Website Development and Maintenance:
    • Costs associated with designing, hosting, and updating a professional dental practice website.  I suggest you drive this section.  Don’t let a “web” pro tell you how your website should look.  They are most comfortable creating a brochure site, which is useless and won’t generate any kind of return.
  2. Print and Digital Advertisements:
    • Expenses related to printing brochures, flyers, or business cards.
    • Costs of online marketing like Google Ads, Search Engine Optimization of your website and any consulting fees you may incur for the management of your website and online campaigns.
    • Don’t forget to include the costs of responding.  A lot of times you’ll see a practice respond by sending out a free item of importance (to the prospect) or some kind of welcome packet.
  3. Direct Mail Campaigns:
    • Expenses for targeted direct mail marketing campaigns, such as postcards or newsletters.  If you pay someone to create the copy for these campaigns, the copywriter expense is also deductible.
  4. Promotional Materials and Business Cards:
    • Costs of branded promotional items, such as pens, magnets, or toothbrushes/floss/little tooth care packages.

V. Employee Benefits and Healthcare:

This is typically the largest tax deduction. Another good investment in your practice is your employees.  And without stating the obvious, the better trained your employees are, the more billable work they can do for you.  I’ve never bought the narrative that “I don’t want to spend the money on someone who’s just going to move on to a better job as soon as I train them”.  Seriously.  Make this job the better job.   Dentists can claim deductions for the following expenses:

  1. Health Insurance Premiums for Employees:
    • Get a group plan.  You can even offer Dental!  Another option I’ve seen offered are medical reimbursement plans, Health Savings Accounts and Flexible Spending Arrangements (or accounts).  And by making these kinds of benefits available through a cafeteria plan (Sec 125 plans) you even save a little on payroll taxes.
  2. Retirement Plan Contributions:
    • While the contribution will be made from the employee’s paycheck, any matching funds you make are fully deductible.  For smaller practices I suggest setting up a SEP vs. 401k.  To administer a 401k plan costs thousands a year.  The administration fee for a SEP is usually around $30-50/employee.
    • Husband/wife teams would benefit from a Solo 401k plan.  There is an opportunity to sock away a lot more than with a SEP.
  3. Employee Training and Education Expenses:
    • As mentioned above, trained employees make you money.  There are so many products and services you can offer, with much of the work being done can be done by a non DDS person (check your states regulations on this one.  I’m in California so those are the rules I know).

VI. Record-Keeping and Documentation For Your Tax Deductions:

You have to do your books.  Monthly.  Weekly even.  If you don’t know how, or necessarily want to do your books, hire someone.  Check with your tax preparer to see if they offer this service.  If not they probably have someone they work with that they can refer.  Utilize technology by using QuickBooks Online and scan your receipts and invoices.  If you don’t have something like this set up, ask your tax preparation office if they can set you up.

I can’t stress the importance of what I just said.  The quickest way to fail is by letting this stuff go until the last minute.  And really, that last minute is usually late.

Conclusion:

I think one of the most important things for me to be aware of is that your financing agreements are properly calculated and the determination made to whether the lease is a loan or are you simply “renting’ the equipment.  The proper designation could greatly affect your taxes in the current year.  Taking advantage of the myriad available tax deductions, and understanding how different treatments can affect your tax bill can contribute to the financial success and growth of a dental practice.

Rock Solid Tax Deductions a Social Media Influencer or Blogger Can Use Save Big On Their Taxes.

So you’ve decided to take the plunge and start a lifestyle blog or start a TikTok or Instagram channel as an influencer!  It’s a great endeavor and if done right, can be really lucrative!  But what about all the nuts and bolts of running an influencer business?  What tax deductions can an Influencer or Blogger take?

As an influencer, you might be wondering what expenses you can write off. Generally speaking, any money you spend in an attempt to make more money is considered deductible.  Understanding the types of tax deductions available to Influencers and Bloggers can be challenging, but it is an important part of managing your finances as an influencer. In this blog post, we will explore tax deductions for influencers, including what they are, why they are important, and how to claim them.

What are Tax Deductions?

Let’s start with something other Tax Dudes (or Dudettes.  Or is everyone a Dude now, kinda like an Actor/Actress?) don’t usually discuss.  Direct and Indirect expenses.  Both of these deductions can be claimed by individuals, including influencers, who have legit expenses related to their work.

What makes Direct and Indirect Expenses Different?

Ok.  So direct expenses are easy to identify.  You need various microphones and a good camera to make your videos.  You only use this equipment for your Vlog.  That’s a direct expense.

An indirect expense is a little more complicated.  Generally the biggest indirect expense you may have is either your car, or your home office.  Generally, your car and your home are going to be used both personally and for business.  The best advice I can give regarding indirect expenses is to track them all and based on this data, you’ll be able to come up with a percentage used for business.

Let’s use your car as an example.  You track all mileage driven during the year and see that you drove 5,000 miles for business and 10,000 miles for personal reasons.  Math tells us that ⅓ of your vehicle costs for the year should be deducted on your taxes (5,000/1 divided by 15,000 equals 33.33%).

Why are tax deductions important for influencers?

Tax deductions are important for influencers because they can help to reduce the amount of tax they owe. By deducting eligible expenses from their taxable income, influencers can lower their tax bill and keep more of their hard-earned money. Additionally, tax deductions can help to keep an influencer’s finances organized and can make it easier to file their taxes each year.  By understanding that you will have both direct and indirect expenses, you will be able to convert what was a personal expense but is really a business expense into a deduction, thus saving money on taxes!

What tax deductions are available for influencers?

As an influencer, there are a variety of tax deductions that you may be eligible for. The following are some of the most common tax deductions for influencers:

1. Home Office Expenses

If you use a portion of your home exclusively for work, you may be able to deduct certain expenses related to your home office. These expenses can include rent (or mortgage interest, property taxes and insurance), utilities, and other costs required to maintain your home office.  If you live in a 1,000 square foot home and your office is in a 10×10 room, you’ll be eligible to take 10% of your total occupancy costs as a home office deduction.

2. Travel Expenses

If you travel for work, you may be able to deduct certain expenses related to your travel. These expenses can include airfare, hotel accommodations, meals, and transportation costs.  If the entire trip was for work (no pleasure.  You.  The IRS code talks about “Pleasure” you may derive from a trip) it’s fully deductible.

3. Advertising and promotion expenses

As an influencer, you likely spend a significant amount of time and money promoting your brand and products. You may be able to deduct expenses related to advertising and promotion, such as website hosting fees, social media advertising, and marketing materials.  I’d even toss the costs of generating organic traffic in here.  So if you’re paying someone for backlinks to your site, that’s a marketing expense.

4. Equipment and Supplies

If you purchase equipment or supplies for your work as an influencer, you may be able to deduct the cost of these items from your taxable income. This can include cameras, lighting equipment, computers, and other tools and supplies.  I’d put the cost of that rented Lamborghini and mansion you used to promote your “Make Money on the Internet” piece.  Remember, direct vs indirect.  These expenses were directly associated with something you did to make more money.

5. Education and Training

As an influencer, you may need to invest in education and training to stay up-to-date with the latest trends and techniques. You may be able to deduct the cost of these educational expenses from your taxable income.  And depending on your income, this will be a large expense.  With the internet (I’m looking at you, Google) constantly changing the way searches are done, keeping up with these trends is vital to your success.

6. Professional Fees

If you work with a manager, agent, or accountant, you may be able to deduct the fees you pay for their services. These fees can include commissions, retainers, and other professional fees.  Oh.  Make sure to pay your CPA well.  Direct costs, Baby!

7. Health Insurance and Retirement Plans

If you are self-employed, you may be able to deduct the cost of your health insurance premiums and Self Employed Pension (SEP IRS) contributions from your taxable income. This can include premiums for medical, dental, and vision insurance.  This doesn’t reduce your self-employment income, but does reduce your taxable income.

How to claim tax deductions as an influencer

To claim tax deductions as an influencer, you will need to keep accurate records of all your expenses related to your work. This can include receipts, invoices, and other documentation that shows the amount you paid for each expense. It is important to keep these records organized and up-to-date throughout the year so that you can easily file your taxes at the end of the year.

When it comes time to file your taxes, you will need to use IRS Form 1040 to report your income and claim any deductions you are eligible for. You can use Schedule C to report your business income and expenses, including any tax deductions you are claiming. If you are not sure how to fill out these forms, it may be helpful to consult with a tax professional who can guide you through the process.

Tips for maximizing your tax deductions as an Internet Professional

1. Keep Accurate Records

Keeping accurate records of your expenses is key to maximizing your tax deductions as an influencer. This can include everything from receipts for equipment purchases to invoices for promotional services. Make sure to organize your records throughout the year so that you can easily file your taxes at the end of the year.  For someone just starting out I suggest going and buying one of those accordion type storage files.  They have them that are divided up by month and are really convenient for just putting any receipts in the appropriate month folder for later categorizing.

2. Separate Personal and Business Expenses

Try not to commingle your business money with your personal money. This means having separate bank accounts and credit cards for your business expenses only using those accounts for business.  The better you can segregate your business vs personal expenses, the easier your bookkeeping will be. This yields accurate info and will make tax time easier.

3. Use Accounting Software

QuickBooks Online.  Being online allows you to “share” a login with your CPA or bookkeeper, which in turn allows for more current and accurate information.  I would also advise learning how to read your financial statements to get the most out of them.

4. Consult with a Tax Professional

I know it sounds self-serving and maybe even a little arrogant, but I think this is one area you should let someone else help you, via a bookkeeper (they should be able to classify your expenses properly) and a good tax person.  Tax rules are constantly changing. Many changes enacted in 2017 are going back to the way it was in 2026. I don’t see this changing, especially with the current political climate.  Remember, taxes (much like abortion, immigration and racial equity) are now political issues.  Let someone in the middle of all this nonsense help you.  It’ll be worth the money.

Conclusion

As an influencer, this is most probably NOT the stuff you want to do.  But keeping up with your recordkeeping is really essential to success.  By understanding the tax deductions available, you can maximize your deductions and keep more of your hard-earned money. Separate your personal and business expenses. Using accounting software like QuickBooks is a good idea. Consult with a tax geek (like me!) when you need guidance. By taking these steps, you can ensure that you are making the most of your tax deductions as an influencer.